I'm Ready to Become Part of the Emerging Trend of Women Vacationing Without Their Loved Ones – and Traveling Alone

A couple of weeks back, I received an email about a press trip I would never consider. It was overseas and it was about fitness, so it would have involved a lot of physical activity and early nights. Although I enjoyed those activities, I wouldn't have been desperate to spend a week with other people who liked them. But even as I was deleting it, I started to wonder what that would actually be like: being somewhere new, without anyone to please except myself, without anything to do except exactly what I wanted. Clearly, it would be amazing. So I said “yes” and it turned out they meant the different Zoe Williams, the one who is a physician and used to be a Gladiator, and is extremely fit already, and yes, in retrospect, that should have been clear all along.

So, without meaning to and without traveling anywhere, I've entered the fastest-growing travel demographic: the female solo traveller, between 45 to 60. One tour operator reported that nearly half (46%) of their reservations are now people going alone, and 70% of those are women. They have households, they have busy social lives, they have spouses, their world is absolutely full with people they could go on holiday with – and that’s why they (we) need a holiday on their own.

The more daring the travel, the more people are doing it alone. People are very interested in hiking, biking, kayaking, all the things that couples are least likely to be aligned on in their enthusiasm. If anyone is also tired of dragging teenagers to the world's marvels, just to watch them be on their phones and answer questions such as “how much longer do we have to be here?”, they are too tactful to mention it.

The real puzzle is why it’s taken so long to get here. My stepmother, who is completely modern in every way, would get arrested before she’d go into a European restaurant on her own, and even though I mock her for this often, I must have had a trace of it myself, to be this old before it even occurred to me to travel solo. Now I just have to go somewhere.

Jeffrey Gomez
Jeffrey Gomez

A passionate digital marketer and blogger with over 10 years of experience in content strategy and SEO optimization.